A free consultation turns what you're working on into a colour, a shape and a pattern. Then the kit arrives, and you shape and paint the beads with your own hands.
Hand-shaped clay beads on an adjustable cord. Small enough to live on your wrist every day.
Clay, paint, varnish, brushes, the bead-hole tool and the cord. No kiln, no oven, no skill required.
A real conversation about what you're working on. It ends with your design and the reason behind every part of it.
In your browser, free, no sign-up. It asks what you're working on and what you want more of, then works out the design with you.
15–30 minutes
Packed by hand for your design: the right paint, the right amount of clay, and audio practices built around your three elements.
About 7 days to prepare
Roll the beads, pierce them, let them dry, paint them, varnish, string. One evening, your hands, nothing fired.
1–3 hours, plus dryingThe same goal can need opposite reminders. Here is what the consultation derived for three different people.
“I want to stop feeling overwhelmed by work.”
Even after work, my mind keeps returning to unfinished tasks. It feels difficult to relax and switch off.
“I want to open my own coffee shop.”
I want to start my own business, but I struggle with confidence and consistency. There are plenty of ideas, yet turning them into action feels difficult.
“I want to move out and record my own album.”
It feels difficult to fully express myself and take a step toward my own path. There is a fear of being misunderstood or creating conflict.
We do not use an unlimited number of colours, shapes or patterns. The system is kept small on purpose, so an element means something rather than simply looking nice.



The state you want to cultivate.
Calm · Clarity · Energy · Confidence · Balance · Growth
The way you want to move toward it.
Structure · Focus · Acceptance · Natural growth · Transition
The inner process that supports the journey.
Flexibility · Stability · Exploration · Transformation
Two people can arrive with the same goal and need completely opposite reminders. One person starting to exercise needs patience and self-acceptance. Another needs structure and discipline. The sentence is identical; the meaning underneath it is not.
Which is why you cannot swap indigo for green because green suits you better. KEGO is not a jewellery builder. If the design were up to taste, it would stop being a reminder and start being an accessory.
“I wasn't looking for another AI project. I was looking for a way to reconnect technology with creativity and making things with my own hands.”Dasha Chumud, on why she started KEGO
Twelve years in tech, then a year building this: months of research, prototypes, and a lot of ideas that never made it into the box. What survived is the smallest thing that still works: a conversation, three elements, and an evening with your hands in clay.
KEGO opened this summer. There is no wall of reviews here yet, because there isn't one to show, and inventing one would defeat the entire point of the object. What there is: a real person in a real studio, packing kits one at a time, who reads every message.
The kit is $49 USD. The consultation is free, and you only pay if you decide to order at the end.
Yes. The beads are smaller than a fingertip, the clay air-dries on your table, and nothing is fired or glued. If you can roll a ball of dough, you can do this.
It will, slightly. That isn't a defect in the kit. It's the part that makes it yours. You can reshape a bead right up until it dries.
No, and we won't pretend otherwise. It's a reminder you built with your own hands. It is not treatment and not a substitute for professional mental health support.
No. The consultation is free and ends with your design. Ordering the kit is a separate choice you make at the end.
Not for aesthetic reasons. Each element is there because of something you said. If the reasoning is wrong, say so and it gets re-derived, but "I prefer green" isn't a reason we act on.
However you like. Every day, or only on the days you need the reminder most. There are no rules attached to it.
[ to confirm · shipping origin, transit time to the US, and any customs note ]
Start with the conversation. You'll see the design before you decide anything.